EXECUTIVE EVENT + CREATIVE PRODUCER • HEAD OF PUBLICITY • ARTIST & TALENT RELATIONS
SELECT CLIENTS
OASIS, Megan Thee Stallion, Young Thug, Mary J. Blige, Travis Barker, Daniel Caesar, Gunna, Anderson .Paak, Live Nation US, Spotify US/CAN, Shopify US, Mastercard, Soho House Global, Coachella, Red Bull, Turo, Liveworx, OVO Foundation, Def Jam, RCA, Arista, 300 Entertainment, Kevin Liles, Charlotte Day Wilson, Baby Tate, Charlotte Cardin, Landon Barker, Eric Bellinger, Sam Gellaitry, Fool’s Gold Records, Norm Wong, Ruby Waters, Asha Imuno, Loyal Lobos, Justin Nozuka, Soulection, LAVI$H, RALPH, TOBi, Oscar-nominated documentary ‘The Cave’ (2019, dir. Feras Fayyad).
+ consulting on several upcoming series, companies, and artists in development
ABOUT
Noreen Hamid is an award-winning, international Creative Producer, Executive Event Producer, Head of Publicity, and Artist/Talent Consultant with 15+ years curating and producing experiences, and leading publicity campaigns for music artists, labels, international music award shows, TV series, films, and high-profile events. She also produces television series, music + entertainment news, and executive-level special events — from award shows and red carpets, to album release showcases, conferences, art exhibits, and everything in between.
After years with MuchMusic, MTV, E!, and eTalk, and Bell Media, Canada’s largest media and entertainment company and #1 network, as well as the Toronto International Film Festival, and more, Noreen is now the Founder + Principal of notNoreen, a boutique agency specializing in creating curated and corporate experiences, and providing bespoke services for her international clients, utilizing her passion and expertise in Production, PR, Strategy, and Culture.
An expert in Hip-Hop, R&B, and Pop music, as well as Entertainment and Technology, she’s worked with several artists, companies, labels, and projects globally, including OASIS, Megan Thee Stallion, Young Thug, Mary J. Blige, Travis Barker, Gunna, Daniel Caesar, Anderson .Paak, Live Nation US, Spotify US/CAN, Shopify US, Mastercard, Soho House Global, Coachella, Red Bull, Turo, Liveworx, OVO Foundation, Def Jam, RCA, Arista, 300 Entertainment, Kevin Liles, Charlotte Day Wilson, Baby Tate, Charlotte Cardin, Landon Barker, Eric Bellinger, Sam Gellaitry, Fool’s Gold Records, Norm Wong, Ruby Waters, Asha Imuno, Loyal Lobos, Justin Nozuka, Soulection, LAVI$H, RALPH, TOBi, Oscar-nominated documentary ‘The Cave’, and as a consultant on several upcoming series, companies, and artists in development.
Most recently, she produced the wildly successful, multi-city official limited-time pop-up experiences for the Oasis ’25 tour alongside an incredible international team, in major cities including Toronto and New York. These weeks-long retail experiences were built and produced from scratch and welcomed thousands of fans who lined up for hours. She also recently led publicity for Red Bull Symphonic feat. Charlotte Day Wilson, the critically-acclaimed stunning, sold-out concert event of the year in Toronto, and the Red Bull BC One World Finals for Canada in Tokyo, Japan — the largest and most prestigious international breakdancing competition in the world.
Honoured with 2025 and 2024 Billboard Women In Music Awards, and selected as an Innovator in Music in 2022 by Keychange/PRS for Music (UK), Noreen also sits on the Board of Directors for Women In Music Canada, and Soho House, and she is a mentor for various arts, culture, music, and film organizations in the US, Canada, and UK. She’s been invited to speak on several panels globally, including in 2025 at SXSW (Austin), Reeperbahn Festival (Hamburg), MaMA Music & Convention (Paris), OnesToWatch Artist Summit (LA), 2x Departure Fest (Toronto), Universal Music Global Summit (Toronto), 3x Women in Music Summits (Toronto), and Breakout West (Canada-wide). Noreen's work touches Canada, US, UK, France, UAE, Ghana, Nigeria, India, and beyond.